Entrepreneurship Warities: Advantages of Entrepreneurship Stage
Publisher: Yan Fu Jun issued Date: 2004-12-31 09: 03: 07.717
【Abstract】 Advantages of Entrepreneurship Stage
1. The era of fastness is "big fish eats small fish, small fish eat shrimp skin, shrimp skin eats purple mud", now the era is the era of "fast fish eats slow fish", now the era is eating "sleep fish "The era. The development time is good, fast, this is critical to small businesses. The business opportunity is slightly fleeting. Business opportunities, opportunities to coexist with risk. When it is right, it is not losing the opportunity, and it seems to be some mystery. For example, in the development of the VCD industry, Anhui has a company called Wan Yan, first developing VCD technology and production processes, but the market development phase delayed the timing of large-scale commercialization due to problems such as funds, the result is , Guangdong's step by step, many other enterprises develop, and quickly occupy the market. Wan Yan has become "revolutionary martyrs". But this does not mean that the later perspective must have advantages. When Fang Tai, in 1996, the country has entered the field of smoke in the field of smoke, and there are many famous brand products such as "boss" in the country. But I saw my own advantages in the market development and technology, management, resolutely entered this field, but chose to choose the depth of smoke in the market that has not attracted attention in the market, compared with the previously introduced shallow pumping hood And the power of deep smoke is strong, and it is more suitable for the Chinese family. Under the strict management of quality services, the fuel tobacco machine that is too launched in many brands will win in the industry. From this aspect, we can clearly know that during the development of the company, more companies should act as an advocate, and should not just be used as followers. Enterprises must survive, to develop, must have certain core advantages - core competitiveness. Due to the resource limit, the enterprise in the HM management phase, its reflection has become an important core competitiveness of the company. Enterprises are driven by the market. The survival and development of enterprises rely on the market in which companies are located, so companies should be sensitive to the market, the market reflects fast, marketing theory 4R theory (related, reaction, relationships and returns) It is fully reflected in this aspect. We should establish a certain relationship with the market. Through the timely reaction market demand changes and capacity changes, it has achieved a win-win relationship with the market, through this win-win relationship with the market (customer) to obtain market reports. Enterprises must ensure the attention of the market with the fastest speed, and cause the market demand to make the desire to decompose people. Enterprises in the HM management phase, more energy should be placed on the leadership, should not be too imitated, completely in followed, otherwise, the company's survival will be around or controlled by the company. Apple gradually exits the market, and the wilting of our company has explained this. The highest administrator of the company should have a certain crisis awareness, realizing that the enterprise is in the crisis atmosphere, and the competition between enterprises is increasingly fierce. With the influx of foreign funds, more is to rely on capital to do, so for entrepreneurial enterprises, it should not always forget that they have, and big companies cannot have the core force, always don't forget their hands. Killer - speed.
2. Efficiency High Enterprises must have a series of functions to achieve the original capital accumulation, which we call us for basic functions. To accomplish these basic functions, companies need to conduct a series of activities, in order to effectively coordinate and control this series, it produces the organization structure and management process. The organizational structure is like the human skeleton and supports the role in corporate management, and the management process is like the movement of the human body, ensuring the health of the company. Enterprises should use a combination of different activities in different departments in organizational structures, and stream, logistics, and information flows, capital flows, and realize the business goals of the enterprise. Enterprise efficiency has become a heart disease in all major companies. After Lenaiss, Beijing Lenovo has been integrated with Hong Kong, and he once appeared in the "head" to the "hands and feet" command failure. Therefore, Lenovo has fully entered the new enterprise supply chain, implements internationally accepted ERP (Enterprise Resource Program) projects from November 9, 1998, through flat management, the company can share information at the same time, which greatly improves business Operation efficiency. Lenovo's net profit in 1999 has increased by 75% in 1998, and considerable reason is the improvement of management levels. For companies in the HM management phase, due to their own characteristics, the effectiveness and timeliness of the internal communication of the company are determined, this large-scale enterprise is no way to match. I have participated in the introduction of QS9000 system introduced by a car equipment production plant in Guangdong (the plant already in the growth period of enterprises). In actual operation, I found a phenomenon, once, I am growing with the factory factory in the conference room In the discussion of the relevant issues of management, it is talking to the inter-talk. If you come in a cleaner, please show the problem of the factory to sell waste paper, the factory manager is calculated with the cleaning worker for nearly half an hour, and decided to sell it for sale. Others, the result, I found that the buying waste paper factory won the RMB ¥ 17.8, I felt very difference, just asked, all of the expenditures (regardless of the amount) must be signed through the factory If the factory is not there, all expenditures are canceled with income. I didn't exaggerate this case. There are two purposes in the company: First, the business survival; second is the development of enterprises. As the highest administrator of the company should always forget the company's goals and functions. Small enterprises have natural advantages in this regard, and several people are together, discussing a few minutes, signing, this is no way to match large and medium-sized enterprises. Enterprises have to maximize and effectiveness through good internal communication and good team operations.
3, with good cooperation is a favorable weapon in the process of survival. The cooperation is that everyone has a unified goal and execution process, and each person is used by the overall goals without the conflict of personal interests. The cooperation must have two prerequisites: - Communication communication is the basis of cooperation. As the development is growing, the departmental responsibility begins to be clear, and the management maturity level is at a lower state, so the department and the department are easily repeated. Or blind spots. The allocation of responsibilities such as responsibilities makes problems with people - people. Duplicate content, all the places where the blind spots are not involved, this is definitely the company itself, which is also a stage that the company's management will have occurred from the incompetence. For enterprises in the HM management phase, the goal of "survival" is very clear, and the members are not halftentive, internal communication makes the information between each other to maximize sharing, and there is more understanding between enterprises. There is a complaint less. Since the communication mode can be used, it has been controlled in aging, so it is absolutely better in the case where it is not allowed to be lost, and the cooperation between members is absolutely better. Once the responsibility and power of the independent responsibility, Your own interests, such companies If the mechanism is not perfect, the company communicates into a burden. Therefore, the effect of "Humanities" management is very prominent. - Teamwork, we know team spirit, refer to the manager to play leadership, so that members of the subsidiary of the subsidiaries will play their best, unite to complete their goals; companies have achieved excellent performance, members have a firm trust relationship between members The highest state. Enterprises seeking survival or development is not a problem, but under the leadership of the company's highest manager, all personnel work together, so we must make a certain division of labor, everyone Make a work in accordance with the "Game Rules" reached. We can say this: A team of teamwork, it is definitely harmonious; in turn, a team of unharitable companies, its team spirit is just an empty talk. Therefore, we advocate companies with team awareness, and this team's awareness is not established in a short time. The reason why companies in the HM management phase has this spirit, which is determined by its own characteristics. It is not controlled by anyone. Therefore, in this stage of the enterprise, it should be fully utilized to build a team spirit. Conditions, I believe that the cooperation between the enterprise will reach a new height. In summary, we know that companies in the HM management phase have their own communication and team two natural factors, the internal fit should be very good, and the effect is also more obvious. Figure 2.6 is the relationship between the complexity (working efficiency), team and internal communication. 4. Enterprises in the HM management phase in the HM management phase, which have their flexibility relative to large and medium-sized companies. The performance of flexibility is mainly reflected in the following aspects: First: Flexibility on responsibilities and division of labor, due to the main way to win the market, according to different market stages and market demand The interior of the company should do different levels of adjustment, and the positioning of the personnel and the transition of the role is highlighted. This phase of the highlight is: duties are not very clear, and at this stage, this has become an advantage, and the roles between members within the enterprise are transformed, which can be constantly changing in a timely emergency market. Second, in the work plan and the flexibility, the company's survival must rely on everyone's collaboration and harmony, and the contradiction between each other is slightly negligible.
